Discard early and often.  You want your biggest creatures in the graveyard, where you can fetch them with Zombify, Dance of the Dead, Beacon of Unrest, Torrent of Souls, and Reanimate.  Play Avatar of Discord early and keep the field clear with Terminates until you can grave-summon something horrible.  Book Burning will either hit your opponent or force him to mill, allowing you to use his own cards against him.  Based on the "Undead Apocalypse" archenemy deck, and complements the scheme cards nicely.